Business 0 comments on Increase Email Marketing Results in 2014 With 5 Easy Tweaks

Increase Email Marketing Results in 2014 With 5 Easy Tweaks

Fifteen years ago, e-newsletters were touted as the future of marketing. Inexpensive, instantaneous and relatively simple to create, marketers embraced this new means of reaching customers, and even today, e-newsletters and email marketing remain some of the most effective ways of reaching existing and potential customers. But nothing is perfect, and as consumers have become savvier, enthusiasm for email marketing has cooled as well. In fact, by some estimates, fewer than 20 percent of all e-newsletters Read more [...]
Tech 0 comments on Text messaging security: Common mistakes we all make

Text messaging security: Common mistakes we all make

Text messaging has indeed injected a heavy dose of convenience into mobile communication, but unless used responsibly, it can leave you, your family and even your friends susceptible to various security threats. SMS communication is a popular target for snoops due to the amount of personal information contained within them. Ironically, you yourself may be inadvertently encouraging the snoops to go after your messages by committing some pretty basic yet serious security mistakes. Sharing sensitive Read more [...]
Business 0 comments on A guide to branding at corporate events

A guide to branding at corporate events

Thousands of pounds are spent on marketing methods each year by companies big and small as they seek to promote new products and services or simply raise brand awareness. One of the most popular ways to seek brand recognition is by sponsoring corporate events. If you can create an event that not only meets its strategic objectives, but cultivates an environment that supports those objectives in a memorable way, then you should generate valuable brand exposure. Here are some tips on how to raise Read more [...]
Business 0 comments on VMware – Offering Businesses the Freedom to Grow

VMware – Offering Businesses the Freedom to Grow

With the UK economy back in growth and forecasts looking increasingly positive, many businesses will now be turning to their own growth plans. Increasing physically to accommodate more business opportunities and expand into new areas is crucial to these plans, in order for businesses to succeed in competitive markets when everybody has been waiting for a turnaround in economic stability. It is here that IT presents both opportunities and threats. As the majority of private UK businesses (99.9%) Read more [...]
Business 0 comments on Qualities that Make a Lasting Leader

Qualities that Make a Lasting Leader

What makes a great leader? What causes a leader to inspire others to go the extra mile to make a project succeed? What traits and habits should you cultivate to be the kind of leader that people want to follow? Most people would agree that the following traits are essential in a good leader: Confidence. This is one of the top qualities people think of. Leadership isn't for the timid or the shy, although there are plenty of those that lead quietly. People respond to confidence, and are naturally Read more [...]
Business 0 comments on The Possible Futures of Social Media

The Possible Futures of Social Media

Social media—if you can believe it—has only been in existence a little while longer than LeBron James has been in his 20s, but envisioning its future has already begun. 1971 saw the first email, and 2004 brought us Facebook. With time and technology compressing at an accelerating rate, what will the rest of the 21st century bring us? From Facebook to Twitter to the demise and resurrection of Myspace, how we all use, misuse and don’t use social media is of interest to economists, venture Read more [...]
Software 0 comments on Wasted Productivity

Wasted Productivity

Medium and large enterprises tend to waste energy and resources by proverbially “spinning their wheels”. There has been a large trend in business in the last 20 years towards projectisation. This trend establishes the fact that businesses are better organized around specific projects. These projects reflect the priorities of the business and as such require resources. However as business grows multiple projects across the entire organization require both independent management and oversight to Read more [...]
Seo 0 comments on How to Improve Your Website Traffic

How to Improve Your Website Traffic

To achieve your business objectives with your website, the content you produce must resonate well with your target audience. The mark of a good website does not lie in its aesthetic beauty but on the amount of visitors it gets, leads generated and sales made. Website traffic comprises of both new and returning visitors. Whether you have an e-commerce or an informational site, the trick to monetizing the website is by increasing your number of visitors. You can increase your website traffic using Read more [...]
Business 0 comments on Tips for Using Holiday Party Catering Companies

Tips for Using Holiday Party Catering Companies

Those who are planning to have large gatherings or parties for the holidays may want to consider the value of making use of holiday party catering in Melbourne this year. Whether dealing with a significant amount of guests or even just a moderate amount of friends and family, making use of party catering can ensure that the needs of guests are met without the worry or hassle of constant food preparation and cooking. For those who have never made use of some of the options available for holiday party Read more [...]